With the objective of customer satisfaction, the EKO ASSURANCE program (since December 2012) has implemented a comprehensive fuel quantity and quality control program, through continuous audits from the refinery all the way to the customer’s fuel tank.
Specifically, the program includes 6 checking points re. petrol stations and the facilities, namely:
- On-site inspections
- Continuous fuel quality analysis at the refinery and storage facilities
- Sealing of transport tanks and tracking trucks with GPS systems
- Checks at petrol stations
- Checking and sealing pumps with quality assurance tape
- Consumers performing their own quality control through the use of spot test kits
- Two mobile crews, staffed with NTUA (National Technical University of Athens) personnel, are equipped with special equipment for on-site quality testing of fuels and lubricants
- Conducting unannounced quantitative checks (conventional vehicles)
For more information concerning the ASSURANCE PROGRAM, go to: http://www.eko.gr/pratiria/programmata-2/programma-engyisi-eko/
In 2016, our customers successfully used 1,601 spot test kits at EKO’s petrol stations. During the same period, our colleagues from the NTUA inspected 915 petrol stations and checked 5,104 pump-nozzles.
At our BP petrol stations, since 2011, we have developed a comprehensive system for checking fuel quality, in cooperation with the NTUA Laboratory of Fuels and Lubricants. Two mobile crews, staffed with NTUA personnel, are equipped with special equipment for on-site quality testing, enabling the team to immediately identify any deviations from the set specifications.
At the same time, during the audits, fuel samples are taken and analytically inspected by the NTUA’s Laboratory of Fuels and Lubricants. Fuel quantitative precision measurements with certified volumetric containers also take place to ensure that the existing relevant legislation is being followed.
The inspections are documented both at the petrol station as well as in databases maintained at the NTUA’s Laboratory of Fuels and Lubricants.
Through this approach system, mobile crews, staffed with NTUA personnel, audited 632 BP service stations and inspected 4,228 pump-nozzles.
Marketing KPIs
| No. of CALYPSO service stations |
2010 |
2011 |
2012 |
2013 |
2014 |
2015 |
2016 |
2017 (target) |
|
34
(brand EKO)
|
38
(brand EKO)
|
54
(48 brand EKO
& 6 brand BP)
|
90
(60 brand EKO
& 30 brand BP)
|
139
(77 brand EKO
& 62 brand BP)
|
166
(88 brand EKO
& 78 brand BP)
|
181
(95 brand EKO
& 86 brand BP)
|
202
(103 brand EKO & 99 brand BP)
|
|
Average number of training man-hours per person (service stations' managers, owners and employees)
|
2012 |
2014 |
2015 |
2016 |
2017 (target) |
|
499/ 251
1.99 average training hours per employee
|
2,237/ 284
7.9 average training hours per employee
|
2,825/ 1,283
2.2 average training hours per employee
|
8,705/ 2.731
3.2 average training hours per employee
|
11,258/ 3,103
3.6 average training hours per employee
|
Product Labelling
The types of products that are subject to labelling requirements include lubricants (both imported and domestically blended) and car care chemicals (such as antifreeze fluid and brake fluid). Lubricants (industrial, commercial & consumer) are, in general, deemed as low-volatility products and are not assessed as dangerous (hazardous) substances.
Labels and Material Safety Data Sheets – MSDS, in accordance with the relevant European legislation, substantiate the safety of the product, provide information on how to use it, as well as its specifications and ultimately, how to dispose of it.
All activities concerned with the advertising and promotion of the products fully comply with the Code of Conduct of the Association of Advertisers and the Association of Advertising and Communication (see indicator G4-PR7). The Group’s marketing staff also participates in educational programs and training seminars so that they can keep abreast of best practices and new regulations.